Style Stories

VIEW MORE > Choosing A Swimsuit For Your Body Type Plus Size Sep 2021 Swimwear can be one of the trickiest items to find and fit.
VIEW MORE > Choose Your Swim Style Sep 2021 View our latest catalogue
VIEW MORE > Basic Clothing & Everyday Wear Guide Sep 2021 Make these versatile wardrobe pieces part of your everyday wear.
VIEW MORE > Behind the Seams Aug 2021  Meet Suzanne and Clemence, the team behind our latest collection. Learn what inspires them and how they approach the unique designs, exclusive to Taking Shape. 
VIEW MORE > Feel Good Fabrics Aug 2021 It’s time to lighten up when it comes to fabric. As we shift from heavy, winter weight fabric to lighter, layering pieces, to suit the transeasonal shift into Spring.​
VIEW MORE > How to Wear Pants with Style Aug 2021 With so many pant styles on offer we thought it would be helpful to take you through some of our favourite plus size styles and show you how to wear the pants.
VIEW MORE > How To Wear Denim Aug 2021 If you think you can’t do denim, it’s time to think again. Our jeans are definitely not like the others, they come in all shapes and sizes with plenty of stretch for added comfort.
VIEW MORE > August Mini Mag August 2021 View our latest catalogue
VIEW MORE > July Mini Mag July 2021 View our latest catalogue
VIEW MORE > Our Brand Story July 2021 If you’re looking for a plus size fashion label that is truly size inclusive you’ve found it. Taking Shape is the plus size fashion label that’s been leading the way in women’s curve fashion for over 35 years.
VIEW MORE > What to wear on Holiday? June 2021 It’s that time of year where we are chasing the sun, looking to getaway for a mid winter break.
VIEW MORE > Turn Up the Wow June 2021 View our latest catalogue
VIEW MORE > Dreaming of Destination Fabulous? June 2021 Taking Shape is here to make it happen
VIEW MORE > Keep Cosy + Carry On May 2021 What type of fabric keeps you warmest in winter?
VIEW MORE > Winter Coat Guide May 2021 Types of Women’s Winter Coats & How To Wear Them
VIEW MORE > May Mini Mag May 2021 View our latest catalogue
VIEW MORE > April Mini Mag April 2021 View our latest catalogue
VIEW MORE > Behind the Seams April 2021 Our latest collection has just dropped and it’s full of colour and unique designs. Meet Ali, the designer behind Colour Pop, as she shares her inspiration and styling ideas for this versatile collection.
VIEW MORE > A Guide To Ponte Fabric & How To Wear It April 2021 Ponte is a soft, stretchy, knitted fabric that holds its shape, travels well, doesn’t fade, rarely wrinkles and is super comfy.
VIEW MORE > The Perfect Bra Fit March 2021 Find your perfect bra fit with our easy to follow bra fitting guide.
VIEW MORE > Find The Right Bra & Features March 2021 Whatever type of bra you're looking for we'll help you find the right bra size for you.
VIEW MORE > Style Dilemmas March 2021 We loved hearing all your style dilemmas, now Jo @icurvy is here to provide some tips for dressing with the latest arrival
VIEW MORE > 10 Things We Love Feb 2021 Celebrate our 36th Birthday!
VIEW MORE > February Mini Catalogue Feb 2021 Into the Wild - Summer Edition​
VIEW MORE > Summer Fabrics Jan 2021 Luxe fabrics, tactile textures and premium finishes combine to create the perfect fabric first wardrobe for the season. Quality, versatile pieces that last the distance, is the new norm.​
VIEW MORE > Into the Wild Summer Edition Jan 2021 Into the Wild Summer Edition
VIEW MORE > Summer Lookbook Dec 2020 Making Beautiful Memories This Season
VIEW MORE > November Mini Catalogue Nov 2020 Making Beautiful Memories This Season
VIEW MORE > Anti Chafe Shorts Oct 2020 It’s almost here, that painful and dreaded part of Summer where you love wearing dresses but hate when your thighs rub together. Fear no more, chafing be gone - we have a solution for you!
VIEW MORE > Road Trip Weekenders Oct 2020 Our overseas trips might be on hold, but there’s plenty of magical getaways closer to home.
VIEW MORE > Style advice Oct 2020 Explore the new season with the help of our partners in fashion.
VIEW MORE > Summer Mini Catalogue Sept 2020 From us to you, welcome to the seasons change!
VIEW MORE > Wirefree Wellness Sept 2020 There are so many great reasons to move to a bra with no underwire. For years we’ve suffered the likes of shapeless wire free bras or odd triangular shapes that make us look like we are straight out of a 50’s pin-up.
VIEW MORE > Lingerie Sept 2020 Beautiful fresh feeling lingerie, shouldn’t come without ​equal measures of comfort and style
VIEW MORE > Dialling Up Dresses Sept 2020 Shop the hottest dresses of the season right here, right now. From AM to PM we’ve got the right dress for EVERY occasion!
VIEW MORE > Denim Diary Sept 2020 Our best designed denim. Find your perfect fit!
VIEW MORE > Keep calm, wear pink! Sept 2020 From fuchsia to blush, and head to toe english garden floral, pink is EVERYWHERE this season and it’s high on our list of continued favourites.
VIEW MORE > Spring Trends Aug 2020 The days are warming up and the sun’s coming out; start the new season with a wardrobe to match the mood!
VIEW MORE > Sustainability at Taking Shape Aug 2020 How we source and develop our key fabrics and fashion pieces is important to you, and it's important to us.
VIEW MORE > Active Shine Bright Jul 2020 Get back into the swing of it with our handy guide to getting active (in a brand new outfit, of course).
VIEW MORE > Ponti Apr 2020 Move. Bend. Stretch. You're about to fall in love with Ponti, the fabric of your dreams that flaunt and flatters your curves.
VIEW MORE > Winter Magazine Apr 2020 Mixing great classics with new trends. Wearing bright colours + new coats to covet.
VIEW MORE > Back to Basics Apr 2020 A brand new range of essential outfit-builders. New shapes. New colours and patterns.
VIEW MORE > Let's Sleep In Mar 2020 Discover our new sleepwear range.
VIEW MORE > A Little Bit Extra Mar 2020 Three key accessory trends to take your outfit to the next level.
VIEW MORE > Self Care Made Simple Mar 2020 No time for self-care? No worries. Have a go at these simple ways to treat yourself in under five minutes.
VIEW MORE > How to Care for Your Bras Mar 2020 They're not called 'delicates' for nothing! Just like your most treasured, clothing, lingerie needs a little TLC. Here’s how to care for your underwear so it goes the distance.
VIEW MORE > Icons of Style Feb 2020 Vintage silhouettes and luxurious fabrics make our latest formal collection an affair to remember​
VIEW MORE > Smooth Operator Feb 2020 Take one part animal print, one part monochrome and the latest fabric innovation, then mix well for easy everyday dressing
VIEW MORE > Autumn Trends Feb 2020 New Season le mode. We've pushed the boundaries on some exciting new designs and put a twist on your old favourites, keeping your wardrobe updated and refreshed. Take a look at this season’s hottest new trends.
VIEW MORE > Style Workshop Feb 2020 Dressy or Casual | AM or PM
VIEW MORE > Autumn Fashion Magazine Feb 2020 New Season le mode. View our new range of Animal Attraction, New Neutrals, Colour Theory and Bohemian Prints.
VIEW MORE > Office Culture Feb 2020 Get excited for weekdays with a fresh new work wardrobe in playful prints, navy and white
VIEW MORE > Breathable Bamboo Feb 2020 Made from stay-in-all-day fabrics, this sleepwear collection is light and breathable and feels super soft against your skin.
VIEW MORE > Platinum Collection Feb 2020 Dressy without being fussy, our latest collection is a study in laidback sophistication.
VIEW MORE > Lingerie Collection Jan 2020 Bringing you a new and thoughtful designed range of bras. One for every day, and every occasion.
VIEW MORE > Bold and Beautiful Jan 2020 Designed with your curves and comfort in mind.
VIEW MORE > Summer Reads Nov 2019 Whether you’re looking for a brilliant beach read or on the hunt for a new show to binge this weekend, we've got you covered.
VIEW MORE > Cocktail Edit Nov 2019 Our top picks to create that special outfit to wear to your next cocktail soirée, summer wedding, or end-of-year office party.
VIEW MORE > Beauty Edit Nov 2019 When it comes to getting ready, fashion is only half the fun! Step into summer with glowing skin, sleek hair and a pop of colour.
VIEW MORE > Out of Africa Oct 2019 Unleash your wild side with new season animal prints and earthy tones inspired by an African adventure.
VIEW MORE > Feel Good Fabrics Oct 2019 The no-fuss guide on fabrics we pride ourselves on, in our best selling shapes.
VIEW MORE > Core Basics Aug 2019 Taking Shape's range of plus size basics are your foundation pieces for every outfit.
VIEW MORE > Be Confident - Be Inspired Apr 2019 We inspire you to be confident every single day. Creating for curves for over 34 years
VIEW MORE > Denim Workshop Mar 2019 From the latest cuts to timeless classics, your perfect pair of jeans is ready and waiting. Your style, your shape, your way.
VIEW MORE > Introducing Tall Plus Feb 2019 The Tall Plus collection by Taking Shape is especially designed to fit and flatter women up to 6’1” (185cm).
VIEW MORE > Introducing Bamboo Clothing Feb 2019 This natural fibre has a luxurious handle and feels super soft against your skin. It is breathable and quickly wicks away moisture.
VIEW MORE >Introducing Petite PlusAug 2017Are you 5'2" (158cm) or under? You Asked. We Listened.