Size Guides

Feel comfortable and look amazing with the right fit!

Size Petite Plus Tall Plus Bust (cm) Waist (cm) Hip (cm)
10 10P - 96-100 78-82 98-102
12 12P 12T 101-105 83-87 103-107
14 14P 14T 106-110 88-92 108-112
16 16P 16T 111-115 93-97 113-117
18 18P 18T 116-121 98-103 118-123
20 20P 20T 122-127 104-109 124-129
22 22P 22T 128-133 110-115 130-135
24 24P 24T 134-139 116-121 136-141
26 26P 26T 140-148 122-130 142-150
28 28P 28T 149-157 131-139 151-159
30 30P 30T 158-166 140-148 160-168

Please note that this is a guide only. If you aren’t satisfied with your purchase, you can return it in accordance with our returns policy.


We also offer a selection of styles in smaller size ranges, such as 14-16, 18-20 & 22-24. These styles have a generous fit and are made in fewer sizes due to their oversized nature.

Size Bust (cm) Waist (cm) Hip (cm)
14-16 106-115 88-97 108-117
18-20 116-127 98-109 118-129
22-24 128-139 110-121 130-141
Size Bust (cm) Waist (cm) Hip (cm)
14-18 106-121 88-103 108-123
20-24 122-139 104-121 124-141

Some items now have dual sizing on their labels. See below to check your size & ensure the perfect fit.

Size shown on Label Bust (cm) Waist (cm) Hip (cm)
12-14 101-105 83-87 103-107
14-16 106-111 88-93 108-113
16-18 112-119 94-101 114-121
18-20 120-126 102-108 122-128
20-22 127-134 109-116 129-136
22-24 135-141 117-123 137-143
24-26 142-150 124-132 144-152
26-28 151-159 133-141 153-161
28-30 160-168 142-150 162-170

The easiest way is to begin with the size you usually wear. Our bra sizing and measurements are consistent with most New Zealand bra brands.
If you are happy with the fit of your current bra size, then we recommend you try to the same size in Taking Shape. Eg. if your favourite bra is size 18DD in another brand, we recommend you try size 18DD in Taking Shape bras.

UNDERBUST
Measure tightly around the body directly below the bust. Ensure the tape is parallel to the ground.
OVERBUST
Measure tightly around the body directly above the bust. Ensure the tape is parallel to the ground.
Underbust cm AU/NZ size C Cup D Cup DD Cup E Cup F Cup G Cup
78-82 14
XS/S
96-98 98-100 100-102 102-104 104-106 106-108
83-87 16
S/M
101-103 103-105 105-107 107-109 109-111 111-113
88-92 18
S/M
106-108 108-110 110-112 112-114 114-116 116-118
93-97 20
M/L
111-113 113-115 115-117 117-119 119-121 121-123
98-102 22
L/XL
116-118 118-120 120-122 122-124 124-126 126-128
103-107 24
L/XL
121-123 123-125 125-127 127-129 129-131 131-133

A quick checklist for the correct fit -

  1. Cups are neatly encasing the breasts without any overflow
  2. Underbust band is firm and sitting parallel to the ground
  3. Underwire is comfortably encircling the breasts and not digging in
  4. Shoulder straps are firm and secure, not tight and digging into shoulders

The Bra Size Chart is to be used as a guide only, as body and breast shapes are unique and can vary. If you aren’t satisfied with your purchase, you can return it in accordance with our returns policy.


Shoe Size & Fit Guide

We create shoes in sizes 37-43 that combine superior comfort with a great sense of style! To help determine the best fit for your feet, see the sizing guide below.

Size AUS UK USA
37 6 4 6
38 7 5 7
39 8 6 8
40 9 7 9
41 10 8 10
42 11 9 11
43 12 10 12
SNEAKERS 37 38 39 40 41 42 43
Length (cm) 24.4 25 25.7 26.4 27 27.7 28.4
Width (cm) 9.4 9.6 9.8 10 10.2 10.4 10.6
FLATS 37 38 39 40 41 42 43
Length (cm) 23.9 24.6 25.2 25.9 26.6 27.2 27.9
Width (cm) 8.6 8.8 9 9.2 9.4 9.6 9.8
SANDALS 37 38 39 40 41 42 43
Length (cm) 23.3 24 24.7 25.3 26 26.7 27.4
Width (cm) 8.8 9 9.2 9.4 9.6 9.8 10

How to measure

Please note that this is a guide only. If you aren’t satisfied with your purchase, you can return it in accordance with our returns policy.


We offer a variety of sizing ranges to best meet your needs. These include Petite, Regular, and Tall options available in either numerical or alphabetical sizes.

Size Height (cm) Height (ft)
Petite (P) Up to 158cm Up to 5’2”
Regular 158cm-175cm 5’2”-5’9”
Tall (T) 175cm-185cm 5’9”-6’1”

Petite sizes

We offer a selection of Petite Plus styles for women 5’2” (158cm) and under. These styles are marked by a 'P' in the sizes.

Designed to fit and flatter smaller frames, our Petite Plus styles are perfectly proportioned with narrowed shoulders, reduced lengths, shorter sleeves and smaller armholes. They are designed to fit the same bust, waist and hip measurement as our Regular sizes.

Tall sizes

We offer a selection of Tall Plus styles for women 5’9” (175cm) and over. These styles are marked by a 'T' in the sizes and generally suit heights up to 6’1” (185cm).

Our Tall Plus range features classic styles and fashionable designs perfectly proportioned with longer lengths, higher rises and extended sleeves. They are designed to fit the same bust, waist and hip measurement as our Regular sizes.


Bust

Keeping the tape level, measure around the fullest part of your bust.


Waist

Measure your natural waistline, which sits in between your rib cage and hips. Remember to keep the tape comfortably loose.


Hips

Stand tall with your feet shoulder-width apart and your arms by your side. Measure your hips at the point where your wrist falls against your leg (this should be at their widest point).


Tips for measuring

  • Use a tape measure
  • Wear firm-fitting clothing and your everyday bra.
  • Measure yourself in front of a mirror.