Size 10
Size 12
Size 14
Size 16
Size 18
Size 20
Size 22
Size 24
Size 26
Size 28
Size 30
What to Wear
Holiday Shop
Love Your Linen
Celebration Season
Matching Sets
The White Shop
Your Favourites
Hot Deals
Summer Dresses
Casual Essentials
Find the Perfect Bra Fit
Sleepwear
Size 37
Size 38
Size 39
Size 40
Size 41
Size 42
Size 43
Heels & Wedges
Sneakers
Gifts & Home
Feline Favourites
Travel
Fun & Fabulous
Beach & Swim
Travel Accessories
$49 & Under
$59 & Under
$69 & Under
$79 & Under
$89 & Under
$99 & Under
$150 & Under
$29 & Under
$100 & Under
Girls Night
Special Occasion
Weekend Vibes
Social Inspiration
All Style Advice
Essential Spring Layering Guide
Denim Style Guide
Bra Fit Guide
Beautiful Basics
Say hello to new season denim, made for you!
Denim is a wardrobe staple that is either loved or loathed. It can be tricky to shop, but this season denim comes in so many styles and is not limited to jeans. Now’s the time to update or add some denim to your wardrobe. We make shopping for plus size jeans easy. We’re here to help you find your new favourite pair of jeans and put the fun into denim shopping. From denim jackets, dresses, skirts and jeans in a range of leg lengths from petite to talls, it’s never been easier to shop denim. All our denim is made for a comfort, stretch fit that moves with you. Once you try it you’ll see why our curve denim styles are so popular. Which will you choose?
Think jeans aren’t for you? Think again! These super stretchy and incredibly comfortable jeggings are about to become your new best friend. Enjoy the style of a skinny jean with all the comfort of a classic legging. Wear dressed up with your favourite pair of heels and blouse, or go comfy and casual with a basic tee and sneakers.
• Comfortable elastic waistband
• Looks like jeans feels like leggings
• Functional back pocket
• Stretch knit comfort
Available in a rainbow of shades this Spring, curve crop jeggings are the perfect mix and match, comfort-first style to take you through sunny days. A true everyday staple piece, these stretchy jeggings are designed with an ontrend cropped length ideal for staying cool during those warmer days. Enjoy the function of wearing a trusted pair of jeans with a mock fly and faux pockets without any of the discomfort of denim thanks to this stretchy fabrication and full elastic waistband.
• Feels like leggings, looks like jeans!
• Stretch fit comfort
• Various leg lengths and colours
• Most comfortable jeans you’ll ever own
The wide leg is a great style for the new season. This silhouette can seem a little daunting for plus size denim but this on trend shape, that skims the hips and flares in the lower leg, will work a treat when paired with a shorter, more fitted top, and a variety of shoes from sneakers to platforms and wedges.
• Wide leg fit with pockets
• Easy pull on style
• Comfortable elastic waist
• The on trend jean
Perfect for when a full length jean is too warm, opt for a comfortable pair of denim shorts instead. Style with a pair of strappy sandals and tank or tee for sunny days. Our range of spring shorts comes in various lengths from long to short. New season shorts are ideal for days at the beach and adventures under the sun. For whatever the season brings, a classic pair of denim shorts will be your go to!
• Cotton rich stretch fabric
• Front and back pockets
• Elastic waistband
• Soft and comfortable to wear
It doesn’t get much easier than a pair of relaxed Easy Fit Jeans. These are the essential springtime jean in a soft, lightweight denim that skims the ankle or can be worn rolled up at the hem. Simply throw on a pair of these slim boyfriend cut jeans with a simple tee and sneakers for a chic-meets-comfortable weekend look.
• 2 front and 2 back pockets
• Button and zip fastening
• Slim, boyfriend silhouette
• Comfortable, cotton-rich denim
Prepare to turn heads in these must-have Luxe Looker jeans. For lovers of the straight leg look, this style is just the thing. Made to hug your curves seamlessly, these jeans are crafted from a soft, stretch cotton-blend and designed with a mesh front panel for additional support. This classic style is made to be worn time and time again with a variety of your favourite pieces in your wardrobe, and they’re so comfortable you’ll never want to take them off.
• Smoothing tummy control
• Soft, breathable fabric
• Functional front and back pockets
• Dual button and zip fastening
The perfect springtime outer layer just got better. Find your perfect denim jacket across a variety of styles and bold colours, or go for something classic with a dark or light wash denim. Style with a matching pair of comfort-fit plus size jeans, or make your outfit pop by throwing a brightly coloured denim jacket over prints or bold colours for statement dressing.
• Classic style jacket
• New season colours and styles
• The perfect light layer
“I love the versatility of denim, styled casually with a sneaker, or elevated to smart casual with a heel, blouse and blazer.” - Stacey @stace_mcgregs
Take your denim to new heights by embracing the embellished denim trend. Let your style shine in a pair of supportive plus size jeans, encrusted with sparkling pearls and diamontes to keep things interesting. Embellished jeans are never dull and can be dressed up or down to suit all occasions.
• Add some sparkle to your looks
• On trend embellishments
• Elevate your essential denim
Elevate your everyday style with this split back maxi skirt. This stunning piece is crafted from a soft and stretchy cotton blend fabric in a flattering plus size fit. The maxi length adds drama and elegance to your look, while the split back detail adds a touch of sophistication. With a fly front and button closure, side and back pockets, this denim maxi skirt is as practical as it is stylish. Perfect for any occasion, this versatile skirt will quickly become a staple in your wardrobe, offering endless possibilities for mixing and matching with your favourite tops and shoes.
• Soft comfort stretch fit
• Stylish back split
• Front fly and button
• Side and back pockets
Slip into a new season of denim that’s looking more colourful than ever. From classic button down jackets to perfect fit jeans and maxi skirts, now you can experiment with your favourite denim pieces in everything from bold hues and soft pastels to crisp white and dark wash. There’s a hue for all of you!
“I love that so much of the collection comes in different leg lengths. Despite being average height, I have a longer torso and shorter legs, so the petite denim lengths really work for me and mean I get a much better fit straight off the hanger. The size range is brilliant too.” - Jo @icurvy
Jeans are a classic, hard-working wardrobe staple that can take you anywhere, from work to dinner and dancing to weekend casual and back again. With so many new styles available now, it’s time to add this versatile and iconic clothing item to your new season wardrobe.
Curve Denim created with cotton rich, stretch comfort
“We make shopping plus size denim easy with a focus on flattering fits and styles. This season denim is available in a range of washes, colours and styles to suit every body.”
- Suzanne, Designer - Virtuelle and Specialty Virtu Design, Taking Shape
Need some help choosing your new season looks?Book a free in-store styling experience.
Discover what’s new and what suits you at your FREE in-store styling session.
STYLE CONFIDENCE Styling your look has never been easier, with the help of our in-store styling teams.
PRIVATE FITTING ROOMRelax with your own private fitting room, where you’ll have dedicated one on one service from a fashion stylist.
TAILORED TO YOUWe can help with looks that are perfect for your body shape with styling tips, tricks and advice.
FREE GIFTNot only will you have an amazing shopping experience, but you’ll receive a free gift just for being you!
Book Now
It's now easier to shop in
United States
Visiting from United States?